January 25, 2007
Live from CASE in California! This ought to be a very exciting and informative couple of days. The agenda is packed with great sessions…now it’s about time to get the show going!
Check out pix from the event! That’s Leigh Perry, conference co-chair and Anne Marie Michel, presenter, with the macow.
Check out Currentslatest edition–virtual community and alumni relations?! gee what a topic…somebody ought’a talk about it…
January 23, 2007
…then sms this number…
Peugeot introduced its latest model–the biggest thing to happen with it in a decade–with a multimedia campaign, relying heavily on WAP and SMS. Results? 50% of those who interacted with it ordered a test drive. 1 in 5 visited the WAP site, according to the story @ moblie marketing magazine. The folks at Peugeot say that in TV only campaigns the time from launch to decision to visit showroom can be 3 months. In this effort it took 20 minutes.
Sure a buying a new car isn’t the same thing as investing in an education…among other things the car’s usually much cheaper…but can we ignore this trend?
November 23, 2006
NYT gets hip for turkey day with some cool apps for mobile phones…wanna call internationally for free?…free 411? read on... and don’t eat too much!
November 14, 2006
Karine Joly on her terrific blog, www.collegewebeditor.com, posts a report on a new study of what prospective college students look for in admissions web sites. As she puts it, this list makes for a good “to do” or at least wish list for your admissions site.
This got me curious about what various instituions are currently offering in terms of features on their sites, so I’ve launched a survey: Admissions Site Survey. Click over and take it! I’ll update this site with general results, and email greater detail to all who take part in it.
November 12, 2006
Well it works! Am posting this frm mobile. While nifty I think www.blogmailr.com ability to tie n2 outlook is its best feature.
November 12, 2006
Am giving blogmailr a try from my online email account. This
new web 2.0 app is supposed to allow one to post blogs from any
email sending device…I’ll give it a shot with my phone next.