I’m looking forward to my CASE presentation next month. There’s so much going on online right now that it feels like 1996 all over again–when simply launching a web page felt momentous! Whether we look to Web 2.0 issues or secondlife, the opportunities to engage constituents through the web offers so much to those of us who are accustomed to the donor relations/fund-raising process that it seems a shame to let the for profits have all the fun! In fact those of us in institutions of higher ed are especially well placed to offer our constituents platforms for community. Specifics to come later, but there’s plenty to think about in my delicious account at this point. If you’re looking for something to read, I HIGHLY recommend Communities Dominate Brand. More on that to follow.
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